Motivational Speaker Michel Neray focuses on sales communications, differentiation, branding, sales, marketing, personal branding, value propositions, unique selling propositions, point of difference, value proposition, unique selling proposition, sales training, point of difference, USP, positioning
The Essential Message helps you discover your true differentiation and communicate it in the most compelling way. More than just higher sales, (as if that weren't enough), clients and event participants say it gives them the confidence, resilience and momentum that can only come from knowing who you are, what you really bring to the table and the true value you offer your customers and clients.

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A complete primer on testimonials to build your business
Coaching program for differentiation, branding, sales, marketing, value propositions, unique selling propositions, sales training, point of difference, USP and sales, for advisors, coaches, consultants, and other independent professionals
differentiation, branding, sales, marketing, value propositions, unique selling propositions, sales training, point of difference, USP and sales, for advisors, coaches, consultants, and other independent professionals
teleclasses on differentiation, branding, sales, marketing, value propositions, unique selling propositions, sales training, point of difference, USP and sales, for advisors, coaches, consultants, and other independent professionals


Articles and Books: No fluff...

A complete primer on testimonials to build your businessBetween our newsletters, articles and books, our little library of content has been steadily growing!!!

All together, the body of work here represents a comprehensive overview of the Essential Message approach, complete with tips and techniques you can use immediately. Feel free to poke around and use whatever you think will help you grow your business best.

And of course, you are always welcome to re-print, re-use and re-purpose any of the articles for your own community or network. All we ask is that you adhere to our reprint agreement.

Articles

Books

Please note that books are not included in the permission to reprint.

Everything Starts With A Conversation Chapter in 'Sales Gurus Speak Out' and ' Awakening The Workplace Volume 3'.

Now published in three languages!!! This is a collaborative work of men and women professional speakers, trainers and coaches who are sales experts. It's the sixth book in the 'Experts Who Speak' book series, founded by Kathy Glover Scott and Adele Alfano. Fittingly, Michel's chapter is the lead chapter.

Author Michel NerayFoundational Success!

Whether you are planning on building a house, a successful career, or a profitable business, starting with a strong foundation ensures whatever you build is better equipped to stand the test of time and storms that might come your way. In this inspiring and helpful eBook, 30 top experts and authors share their proven guidance as building blocks for your personal and professional success. And yes, Michel Neray is one of those authors. Buy it here.

Author Michel NerayIn the Company of Leaders

Professional speaker Bob 'Idea Man' Hooey rounded up 40 of his friends (some of them quite famous) and persuaded them to contribute the most valuable piece of advice for this book project. Michel Neray was one of those authors. The result is In the Company Of Leaders: Forty top leadership experts provide proven guidance for your leadership success journey. Buy it here.

Author Michel NerayYou Name it!

This eBook is a practical guide to naming products, services, businesses, divisions, domain names, newsletters and just about anything else except babies. While most so-called naming experts seem to try to complicate the naming process, 'You Name it!' demystifies it and offers some very helpful tips and techniques to everyone who has ever been faced with the challenge of coming up with a name. This book can be downloaded here.

 

The Great Crossover, Personal Confidence In The Age Of The Microchip
teleclasses on differentiation, branding, sales, marketing, value propositions, unique selling propositions, sales training, point of difference, USP and sales, for advisors, coaches, consultants, and other independent professionalsby Dan Sullivan, Babs Smith and Michel Neray

First written for entrepreneurs in 1994, The Great Crossover has made it to Jack Canfield’s Achiever’s Recommended Reading List. The 20 strategies in The Great Crossover introduce a timely, proven set of entrepreneurial habits and attitudes that can help anyone -- entrepreneur or not -- to live creatively and with confidence in a world of continual technological change.

eWorkbooks

In addition to the books listed on this page, Michel has written a series of eWorkbooks, many of which form the basis of his keynotes and workshops. For a complete listing of these eWorkbooks, click here.

Newsletter

The complete archive of newsletters can be found here.

E-ssential Messages are 57-second, inbox-friendly tips that help you think, smile, and build your business. Sent every two or three weeks, they're short and to the point. (To subscribe to E-ssential Messages, click here.)

Just as with the articles and the blog entries, if you come across a newsletter that you'd like to reprint or distribute for your own community, feel free to do just that. All we ask is that you keep the entire newsletter intact and provide a link back to the Essential Message home page.

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"My friend asked me how it went last night and I told him that this appears to be one of the most effective and powerful workshops that I have ever experienced....The Essential Message Workshop has given me clarity, coherency, and consistency of my core competencies, enabling me to attract higher quality businesses and people that truly support the growth of my company."

Paul Goldenberg
President
Blue Frog Career Transitions

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